Economy in writing

‘Economical writing’ is an art. Clear and precise communication is key. In a world where information is exchanged rapidly, it is crucial to focus on the essentials. This saves time and resources and minimises misunderstandings. Writing, therefore, also requires a certain degree of economy. Clear and well-researched information makes it easier for readers to understand background information and ideas more effectively and efficiently. Long-winded descriptions are not helpful here; concise articulation is much more effective.

The famous writer Ernest Hemingway, for example, succeeded in creating powerful images with just a few words. His short stories are a perfect example of ‘efficient writing’. Defining emotions and situations in just a few words helps readers concentrate on the content. Efficiency – thanks to ‘efficient writing’, Time is money (in many areas). Good communication is key. Clarity and conciseness in reports, articles or emails promote goal achievement and facilitate decision-making.

Apple is a good example of ‘simple’ product descriptions, which have boosted sales and strengthened customer confidence. ‘Efficient writing’ can also promote creativity. When authors need to describe their thoughts clearly and concisely, ideas must first be organised and, if necessary, improved. The writer George Orwell, for example, was a master of clear and concise expression. His statement, ‘You have to write clearly to achieve new ways of thinking,’ as well as his essays and novels, show how clear definitions can lead to deeper insights and stronger arguments. This is particularly valuable in literature and especially in journalism. The technique of ‘economic writing’ is therefore defined by clarity, efficiency and creativity. It is beneficial and advantageous in everyday communication with a wide variety of people. Confident writing can prevent misunderstandings and promote good communication.

Ernest Hemingway: clear and precise writing style, even when dealing with complex topics.

George Orwell uses tangible texts to clarify his own opinions – for example, Animal Farm.

Mark Twain: simple but effective language within profound social commentary.

Stephen King: Narration of complex stories in an accessible and captivating way.

Jane Austen: concise dialogue. Unclouded reflection of characters.

Raymond Carver: Master of the Short Story. Emotional depth is created through clear, easily understandable language.

Maya Angelou: transparent texts. Conveying truths in tangible language.

William Zinsser's book, ‘On Writing Well,’ explains the path to precise and clear expression in writing.

Malcolm Gladwell: a tangible style even in non-fiction books. Complex ideas are articulated clearly and engagingly.

J.K. Rowling: Readers of all ages can understand and relate to the stories of Harry Potter.

Another topic in writing is the current flood of taboos and the corresponding removal of taboos, or rather, the antidote of ‘free speech’. The book TABU by neuroscientist and psychiatrist Raphael M. Bonelli was recently published on this topic.


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