ElevenLabs has introduced a new feature in ElevenLabs Studio called ‘Actor Mode’. This enables users to control AI-generated speech using their voice recordings. By providing a personal audio recording, aspects such as speed, emotion and intonation can be controlled, resulting in more natural and personalised AI speech output.
Actor mode can be used in various applications, including audiobook production. It allows authors and publishers to produce audiobooks with a consistent and expressive narrative, adapting the narrative style to the book.
Character VO: Unique character voices can be created for game development and animation to give projects depth and personality.
Podcasting: Podcasters can keep the voice consistent across multiple episodes, even if they are unable to record continuously. This ensures continuity for the audience.
Language application: educators can develop courses with precise pronunciation and intonation and support students in learning new languages.
There are also opportunities in advertising and marketing. Marketers can create commercials with appropriate, targeted voice output.
Using the acting mode, specialised services for these applications can be offered, and customers can receive high-quality and coordinated AI voice solutions.
Using your AI-generated voice for books and videos can be a smart strategic move for many reasons:
Brand consistency
- Creates a unique, recognisable voice as part of your brand.
- Ensures consistency across all content
- Helps your audience to develop a deeper connection with your content
Cost efficiency
- Eliminates ongoing voice talent costs
- Allows for unlimited revisions at no additional cost
- Reduces production time and costs
Content control
- Provides complete control over tone, pace, and delivery
- Enables quick updates and content changes
- Ensures consistent quality across all materials
Scalability
- Easily create content in multiple languages
- Produce more content more often without time constraints
- Efficiently scale content production
Accessibility
- Delivers content in audio format
- It helps reach audiences that prefer audio
- Improves accessibility for visually impaired audiences
Future-proofing
- Gives a head start on the growing trend of AI language technology
- Creates valuable assets that can be used on multiple platforms
- Enables easy adaptation to new content formats
Personalisation
- Enables voice customisation for different types of content
- Creates a closer connection with the audience
- Enables different tones of voice for different market segments
Time efficiency
- Eliminates the need for studio recording sessions
- Enables quick content updates and changes
- Significantly reduces production time
Flexibility of distribution
- Use on multiple platforms (audiobook, YouTube, podcast, etc.)
- Easy integration into different content formats
- Consistent voice across all distribution channels
Competitive advantage
- Sets your content apart from that of your competitors
- Creates unique brand recognition
- Builds recognition in the marketplace
Given ongoing technological advances, a prioritised AI voice is becoming increasingly relevant for content creators and brand developers. Implementing such an AI voice represents an investment in the future-proofing of content strategy. At the same time, quality and consistency can be maintained across all platforms.