Innovation must be promoted again, and new markets must be able to develop. It's good when countermeasures are taken, people look closely, and invoices are checked. In short, the commitment to fair market conditions is essential. To involve knowledge in work, wages should be performance-based to a large extent so that employees can participate in the company's success.
Frugality should be the guiding principle. Less can be more. Possible approaches include reduced power consumption, the considered use of means of transport and the deliberate sorting of waste, or rather dynamic recycling. Eating less while eating more mindfully does not mean sacrificing enjoyment, and this would reduce healthcare costs, which have risen astronomically. This is practicable daily and affordable for everyone, regardless of budget.
Paradoxically, there is too little evidence of a market economy in many places in Switzerland. The term “social market economy” often seems almost strange. There is a lack of healthy competition and a framework that is close to the people. What could be improved?
VAT in the healthcare sector and a reduced dependency on insurance companies and banks would help make Switzerland, Europe and the Western world demonstrably healthier and more sustainable. If adequately explained, these changes will likely find public support.
There is a positive mood about this decision from left to right. Everyone is interested in budget increases. The focus is always on the electorate, available financial resources and, last but not least, on personal position. The industry senses morning air. However, the question arises as to the purpose of using cost-, maintenance- and personnel-intensive war materials.
Without many controls, security certificates or bank-compliant systems are of no use. Ideologies, power, money and religions collide both analogue and digital. Opinion leaders, critics, journalists, and citizens are interested in receiving trustworthy information. Scientific knowledge only sometimes leads to good decisions. Conclusions drawn by many researchers are only occasionally appropriate. It is a must that everyone thinks along and examines situations. It is good if added values can be created. Added values that benefit everyone and allow ideologies in the first place.
Even if there is sales and market potential, VAT is unfortunately disadvantageous in many ways in the start-up sector. It makes entering the market more difficult. Large companies or internet platforms are sometimes only VAT compliant for themselves. Not for their members. Even if that is exactly what we expect from these strong market participants.
A fundamental problem in our society is called irresponsibility. This irresponsibility is based on the state economy and a wage structure that has long since lost touch with reality. Clear, actionable communication and teaching could be key to improvement. In principle, and fortunately, we are not far away from a corresponding realization.